The Remote Employee Experience

The Remote Employee Experience (TREE)

Nine principles for remote and hybrid companies: a framework for the whole remote employee lifecycle, built on trust and responsibility and refined by Blend Me for more than a decade.

Remote-first since 2013
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What is the remote employee experience?

The remote employee experience is everything a person lives through while working for a company they don't share a building with every day. It starts with the interview and moves through the first year, the meetings and feedback, to how their departure is handled.

What's different about the remote employee experience?

It's the same idea as the employee experience, under different conditions. What changes is how much of it happens on purpose.

In an office, much of it happens by proximity. A new hire overhears how decisions get made, and a manager notices someone struggling. At a remote company none of that happens unless someone designs it. At a hybrid company it happens for some people and not others, which can quietly split one workforce into two experiences.

Tools matter, but most of the remote employee experience is about managers, norms and the systems that replace what the office used to do for free.

Why the remote employee experience matters

The remote employee experience decides whether remote and hybrid work pays off, because the same arrangement can raise engagement or drive people out the door depending on how it's designed. The research points both ways at once:

  1. More engaged, and more alone

    Gallup's State of the Global Workplace 2026 found remote employees more engaged than on-site workers, 30% versus 24%, but also lonelier, 24% versus 18%.

  2. Many remote workers are looking

    Gallup reported in May 2025 that 57% of fully remote workers are looking or watching for a new job, falling to 38% among those who are engaged and thriving.

  3. Flexibility keeps people

    In Pew Research Center's October 2024 survey, 46% of workers whose jobs can be done from home said they'd be unlikely to stay if remote work ended.

Remote work raises the ceiling and lowers the floor. Where a company lands depends on whether the experience was designed or left to chance.

The TREE framework for the remote employee experience

TREE, The Remote Employee Experience, is Blend Me's framework of nine principles for designing the employee experience at remote and hybrid companies: Trust, Responsibility, Attract, Hire, Onboard, Engage, Perform, Develop and Depart. Nine is the whole of it, and Blend Me works in all nine. Trust and Responsibility are the two that show up inside every other one.

Trust and Responsibility are not a stage to complete and move past. Both run in two directions, and both turn up inside the rest. Hiring fairly is Responsibility. Judging output instead of hours online is Trust. That is why Blend Me treats all nine as one body of work rather than a checklist to work down.

The nine TREE principles and the question each one answers
PrincipleThe question it answers
TrustDo people and managers believe in each other's work without watching it happen?
ResponsibilityDoes the company know what it owes its people, and do people know what they owe back?
AttractWould the right candidates recognize themselves in how the job and culture are described?
HireIs selection structured and fair for candidates who may never visit an office?
OnboardDoes a new hire know what good work looks like and who to ask?
EngageDo people feel connected to the mission, their work and each other?
PerformIs performance judged on results, with regular and fair feedback?
DevelopCan people see how they grow here without being in the room?
DepartWhen someone leaves, do they leave well, and does what they knew stay behind?

The nine TREE principles

Improving the remote employee experience starts with knowing which principle is weakest. Here's what each one means in a distributed company, and what getting it right looks like. Trust and Responsibility come first because they turn up inside all the others.

Trust

Trust is the operating system of remote work: the shared belief that people will do good work without anyone watching them do it. At a remote or hybrid company it has to be designed through clear expectations, transparent decisions and accountability for results, not replaced with activity monitoring. Visibility isn't accountability. Trust also runs between peers, and when it's missing there, collaboration suffers first.

In Gallup's September 2025 study, only 54% of managers of remote workers strongly agreed they trust their team to be productive remotely, and 57% of employees said they feel trusted.

Responsibility

Responsibility is the two-way agreement at the center of remote work. The company owes people the resources, clarity and psychological safety to do their best work; people owe the company ownership of their results. Flexibility comes with a responsibility to deliver, which only works when expectations, response times and decision rights are written down rather than guessed at.

Gallup reports that teams with a formal hybrid collaboration plan are 66% more likely to be engaged and 29% less likely to be burned out.

Attract

Attract is how a remote or hybrid company earns the attention of people who fit its work and its culture, and it starts long before a job is posted. Candidates who can work from anywhere can be selective, so how a company describes itself inside and outside has to match. A job description is a culture signal: it should say how the team works across locations and time zones, not only which skills the role needs.

Hire

Hire is the selection process, and at a distributed company it has to be structured, consistent and fair for candidates the team may never meet in person. Every candidate for a role should get the same questions and scoring, which narrows the room for unconscious bias. Blend Me advises hiring for culture add rather than culture fit: the question is what a person brings, not whether they resemble the people already there.

For hybrid companies: decide in advance which steps happen in person and why, so location doesn't become an unspoken hiring criterion.

Onboard

Onboarding is the stage where a new hire finds out whether the job is what they were promised. Remotely, it has to do on purpose what an office does by accident. Good remote onboarding starts before day one with preboarding, runs well past the first week, and gives each new hire a peer-pal: a colleague outside their reporting line for the questions nobody wants to ask their manager.

BambooHR's 2025 onboarding benchmark found 39% of new hires had second thoughts during onboarding, and satisfaction was lower for remote hires (71%) than hybrid (75%) or in-person (73%).

Engage

Engagement is the connection people feel to the mission, their work and each other. It isn't satisfaction: a satisfied employee is content, while an engaged one brings discretionary effort. Engagement rests on the psychological contract, the unwritten expectations each side holds, and it fades quietly when that contract breaks.

In Gallup's May 2025 research, the share of fully remote workers looking for a new job fell from 57% overall to 47% among the engaged.

For hybrid companies: plan in-person time for connection, not for work people could do just as well at home.

Perform

Perform is how a company sets goals, gives feedback and judges results. In remote work it has to rest on output rather than hours online. That means written, measurable goals, feedback far more often than an annual review, one standard for everyone wherever they sit, and protection for the focus good work needs.

Microsoft's 2025 Work Trend Index found Microsoft 365 users are interrupted every two minutes by a meeting, email or notification, and 48% of employees say their work feels chaotic and fragmented.

For hybrid companies: watch for proximity bias, the habit of rating the people you see most more highly.

Develop

Develop is how people grow at a company: coaching from their manager, learning opportunities, internal moves and a visible path forward. Remote and hybrid employees lose the informal mentoring proximity used to supply, so development has to be planned: a written plan for each person covering their goals, timeline and support, tied to where the company is heading. Developing the people a company already has is also one of the surest ways to keep them.

For hybrid companies: don't let stretch assignments and mentoring go to whoever happens to be in the office that day.

Depart

Depart is how a company handles the end of employment, voluntary or not, so that people leave well and what they knew stays behind. It deserves the same intention as onboarding. A structured exit lets both sides give honest feedback, and exit interviews read over time show why people leave. In a distributed company, knowledge often lives in one person's documents and messages, so its transfer has to be planned well before the last day.

Put TREE to work at your company

The most practical way to use TREE is to find the principle where your company is weakest and start there, rather than fixing all nine at once. Each principle also has its own page, which goes deeper and collects the articles, Return to People episodes and guides tagged to it.

The TREE Assessment

What it does
Looks at your organization through the nine principles
What you get
Your results, sent to your inbox
Take the TREE Assessment

The Remote Employee Experience eBook

What it covers
Each principle, for anyone who wants the long version
Length
Nearly 30 pages

Questions about the remote employee experience

The remote employee experience is everything a person goes through while working for a remote or hybrid company, from the job post they first read to the day they leave. It covers hiring, onboarding, connection, performance, growth and departure. It's the same idea as the employee experience, but more of it has to be designed, because an office no longer supplies it by default.

The employee experience covers the whole relationship between a person and their employer, wherever they work. The remote employee experience is that relationship when people don't share an office every day. Things that happened by proximity, like overhearing decisions, informal mentoring and a manager noticing someone struggling, have to be built on purpose.

TREE, The Remote Employee Experience, is Blend Me's framework for the experience employees actually live through in a distributed organization. It has nine principles: Trust, Responsibility, Attract, Hire, Onboard, Engage, Perform, Develop and Depart. Trust and Responsibility turn up inside all the others. Jennifer Cameron and Kaleem Clarkson created it and have refined it across more than a decade. Blend Me uses it as the lens on every engagement.

In TREE, the journey runs Attract, Hire, Onboard, Engage, Perform, Develop and Depart, and Trust and Responsibility turn up inside every part of it. All nine are principles Blend Me works in. General employee lifecycle models vary in how many steps they use; TREE is designed for people who don't share an office.

Measure it principle by principle rather than with a single engagement score. For each TREE principle, pair a few survey questions with data you already have, such as time to first contribution for onboarding or regretted turnover for departure. The pattern across the nine shows where the experience is breaking down and where to start.

Build trust through design rather than monitoring. Set clear, written expectations, judge people on results rather than hours online, explain how decisions are made, and follow through on what leaders commit to. Trust between peers matters too, so create regular, planned chances for colleagues to work together and get to know each other.

Yes. TREE applies to fully remote and hybrid companies alike, and hybrid companies often need it more, because two experiences can form depending on who's in the office. By Blend Me's definition, an office-based company with even one fully remote department is hybrid.

Jennifer Cameron and Kaleem Clarkson, who founded Blend Me, created TREE. Blend Me has worked with remote and hybrid companies since 2013. Jennifer is a Prosci Certified Change Practitioner, and Kaleem hosts the Return to People podcast and was named a LinkedIn Top Voice in remote work.

Not sure which principle to start with?

The TREE Assessment points you to the part of the remote employee experience that needs attention first. Blend Me works with remote and hybrid companies of 3 to 300 employees.